MARKETING

TARGET-ORIENTED STRATEGY

Benefit from the opportunities of social media and improve your marketing and advertisement campaigns with our corresponding analyses. If you already possess suited data, e.g. consumer behavior, we identify digestible and appropriate types for your target-oriented marketing. If you do not own the desired data yet or want to further enrich your data, we automatically acquire new information of websites and social media via web scraping that meet your previously defined criteria.

Whereas text data, like tweets or posts, were mostly analyzed via simple keyword analyses, we provide you with newest methods to automatically analyze qualitative data, which identify far more complex interactions. Hence, huge amounts of text data can be categorized and simplified quickly and profoundly.

Benefit from our machine learning algorithms to gain deeper insights from texts and clearly visualize them. The specialty: In contrast to conventional textanalyses, which often define categories and topics beforehand, our methods exclusively use the data that you supplied – without being put into any pre-defined “pigeon-holes”. For precise and individual results.

ADVANTAGES

DEEP INSIGHTS

The semantic textanalysis enables access to the often unused potential of open comments

SPEED

Analysis in a few days and the submission of results / reporting right away

OBJEKTIVITY

The results are replicable by the algorithm and were scientifically tested in their application

SOLUTIONS

SEMANTIC TEXTANALYSIS

More quickly more insights:
Thanks to our „topic modeling“-method, a big amount of qualitative data can be analyzed in top quality in a very short time. We reduce the manual labor of analyses additionally through the identification of moods by sentiment analysis and anonymization to the minimum.

MACHINE LEARNING

Harness the most recent, scientifically grounded methods of the fields machine learning and artificial intelligence for the optimization of processes in your organization and intelligent data analyses. Considering the area of application, we use the fitting algorithms, from simple clustering of text data up to deep learning.

TEXT & WEB SCRAPING

More knowledge:
Enrich your data automatically through web scraping of websites and social media. Additionally, we can provide you with important insights via text scraping from documents like PDFs or Excel tables.

CONTACT FORM

Whether general requests or questions to specific topics – Approach us!
We would love to provide you with information.

deepsight GmbH
Lengericher Landstr. 34
49078 Osnabrueck

E-Mail: hi@deepsight.de